News Briefs


Chico’s vet joins c-suite at Purple


Purple has ended its search for a new finance head. 

The digitally native, comfort bedding retailer has appointed Todd Vogensen as CFO, effective October 16.  He replaces Bennett Nussbaum who has been serving as interim CFO since August 2021. 

Most recently, from 2020 to August  2023, Vogensen led the finance team at Party City as CFO, where he has played a critical role in evolving the finance organization and the strategic direction of the company, which is set to emerge from bankruptcywith its debt reduced by nearly $1 billion.

Prior to Party City, Vogensen spent 10 years at Chico’s FAS, including serving as CFO, from 2014 to 2020. Before Party City, he was with Michaels. 

"I am thrilled to welcome Todd Vogensen to our senior leadership team where he will oversee our finance team and drive our path to premium sleep," said CEO Rob DeMartini, who was named CEO in March. "Vogensen is an experienced leader who has deep skill in scaling organizations through thoughtful FP&A and a focus on organizational transformation."

Purple operates more than 57 stores along with its e-commerce site. Its products are also sold in some 3,000 retailers nationwide. In addition to the company’s signature mattress,  its assortment includes pillows, cushions, frames and sheets. 



Massage Envy unveils new clinic concept

Massage Envy has debuted a new look at its location in Mesa, Ariz.

Massage Envy is updating its customer experience. 

The company’s new clinic concept is designed to transform the way guests and members experience wellness through skin care, massage and recovery services. Located in Mesa, Ariz., the redesigned location reflects Massage Envy’s increased focus on skin care and recovery  services while building on its heritage of massage. 

The brightly lit space showcases the brand’s both new and well-loved service offerings. Featuring an open concept, customers can watch as advanced skin care devices and products are used to create the ultimate skin care experience for patrons. Licensed Estheticians are available to curate a specialized home care routine to ensure patrons have the necessary tools to get results at home using professional products that are available for purchase. 

The new recovery zone features innovative body care technologies to help guests on their road to total body wellness. The location features  cutting-edge technologies not currently available at other Massage Envy locations, including full body LED light therapy, compression therapy, therasound experience and more.

These rooms feature massage tables that include enhanced technology to stimulate the senses, from heat to vibration to sound. Patented technology allows the perfect level of support and comfort for each user, taking pressure off select areas of the body.

Based in Scottsdale, Ariz., Massage Envy has approximately 1,100 franchise locations in 49 states.


Amazon integrates Amazon One with FreedomPay

Amazon One

Amazon is making its palm-based payment solution available to users of a payment processing platform.

Now, Amazon Web Services (AWS) is integrating Amazon One with FreedomPay’s commerce technology platform. Initially introduced at two Seattle-area Amazon Go stores in September 2020, Amazon One is designed to let customers use their unique palm signature to pay or present a loyalty card at a store. 

Amazon One uses computer vision and deep learning techniques, including generative AI , as well as hardware, to create a person’s unique palm signature. Protection is provided by multiple security controls using custom-built algorithms and hardware to create each person’s unique palm signature which is never stored on the device. Instead, these signatures are encrypted and sent to a secure, custom-built area in the cloud.

By combining Amazon One with the FreedomPay platform, the companies hope to enable retailers to offer a seamless checkout process and a faster way to pay. Shoppers will now be able to use their palm to pay via debit or credit card with FreedomPay using Amazon One. The partnership will also open Amazon One to FreedomPay’s user base, which includes retailers such as Sephora.

In addition to offering Amazon One as a payment method in its own brick-and-mortar store banners such as Amazon Go, Amazon Fresh and Whole Foods, Amazon also currently partners with third-party retailers such as Hudson and Community Groceries, as well as sports and entertainment venues such as Coors Field in Denver, to provide the biometric payment/verification option.

"We’re excited to work with Amazon Web Services (AWS) to launch this new solution and to continue building innovative new physical retail experiences," said Chris Kronenthal, president at FreedomPay, in a corporate blog post.


Target to hire 100,000 seasonal employees

target houston

Target Corp.’s holiday hiring plans are on par with last year.

The discounter said it plans to hire nearly 100,000 seasonal workers to assist customers, provide same-day fulfillment services and sort and ship orders. It is the same number of associates that Target hired for the 2022 and 2021 holiday seasons.  

Also similar to last year, the retailer said it is committed to scheduling flexibility for its existing employees and will continue to give them the opportunity to add extra hours to build their desired schedule.  The retailer noted it has successfully established an “On Demand” team — a flexible workforce that includes nearly 45,000 team members — who have the option to pick up shifts on an as-desired basis, depending on staffing needs and team member availability.

Target announced its hiring plans the day after Macy’s Inc. said it expects to hire for more than 38,000 full- and part-time seasonal positions at its Macy, Bloomingdale’s and Blue Mercury stores, as well as for its distribution centers.


Melissa & Doug to open its first-ever store, at The Westchester

Melissa & Doug will open in October at The Westchester, in White Plains, N.Y.

A 35-year-old, preschool toy brand is making its brick-and-mortar debut just in time for holiday shopping. 

Mellisa & Doug store will open its first ever physical store on October 6, at The Westchester, an upscale shopping mall in White Plains, N.Y. The 1,600-sq.-ft. space will feature a curated selection of the brand's top-selling toys across categories, including pretend play sets, learning toys, baby and toddler products, puzzles and arts & crafts. 

The company said the store will be designed to bring the brand to life in innovative ways and give consumers a closeup experience of its attention to detail and quality as well as the play value of its toys. Visitors can also expect small engaging moments throughout, including a spot where kids can measure how many "scoops of ice cream" tall they are, as well as exclusive take-home activities. 

"Families really look to Melissa & Doug when seeking toys that inspire imaginative, screen-free play especially in those first few years," said Bridgette Miller, chief marketing and sustainability officer. "When designing a shopping experience for parents and caregivers, it was important for us to create an environment that really represented this. Adults and children alike will love walking into our store and seeing the brand come to life!"

Melissa & Doug offers a wide assortment of toys, ranging from classic wooden toys to crafts and pretend pla. Products are designed to ignite imagination and a sense of wonder in all children so they can discover their passions and their purpose. Recognized by parents as the #1 preschool brand for wooden and sustainable toys, Melissa & Doug is committed to its vision of making timeless, sustainable toys for a thriving and inclusive world.



Report: Retail holiday hiring to drop

holiday cashier

Retailers are scaling back seasonal hiring this year due to higher labor costs and consumer uncertainty.

U.S. retailers will hire the lowest number of seasonal workers for the upcoming holiday season since 2008, according to Reuters, which cited a report by global outplacement and executive coaching firm Challenger, Gray & Christmas that was provided exclusively to the news service.

Retailers are expected to add only 410,000 seasonal jobs this season, according to an analysis by the firm of of nonseasonally adjusted data from the Bureau of Labor Statistics. The number is slightly above the 324,900 workers they added during the last quarter of the financial recession of 2008, the report said.

“We have never gone this far into September and not had big hiring predictions from retailers," Andrew Challenger, senior VP at Challenger, Gray & Christmas, told Reuters. "It's really surprising.”

To date, U.S. companies have announced 8,000 planned hires for the holiday season, compared with the 258,201 planned hires announced by this time last year. (The Reuters report was published on Sept. 15). However, Reuters noted, that the Challenger report did not cover all retailers and an updated version will be released.

On September 18, Macy’s announced plans to hire for more than 38,000 full- and part-time seasonal positions this upcoming holiday season.

The report comes amid forecasts that are predicting slower holiday growth this year. According to Deloitte’s annual holiday retail forecast, retail sales will increase 3.5% to 4.6% to total $1.54 to $1.56 trillion during the November to January timeframe in 2023.